Lumirex.ai ("we," "our," or "us") operates the Lumirex platform at lumirex.ai (the "Service"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our Service. By using Lumirex, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

1.1 Information You Provide

When you create an account or use our Service, we may collect:

Name and email address
Agency name and logo
Billing information (processed securely by Stripe — we do not store card details)
Client business information you submit for auditing (business name, website URL, Google Business Profile URL)
Custom branding assets you upload (logos, colors)

1.2 Information Collected Automatically

When you use our Service, we automatically collect:

Log data (IP address, browser type, pages visited, time and date of visits)
Device information (hardware model, operating system, unique device identifiers)
Usage data (features used, audit history, credit consumption)
Cookies and similar tracking technologies

1.3 Third-Party Data Sources

To generate audit reports, our platform queries publicly available data from business directories, search engines, AI platforms, and social media. This data relates to the businesses you submit for auditing and is sourced from public records.

2. How We Use Your Information

We use the information we collect to:

Provide, operate, and improve the Lumirex platform
Generate brand and digital presence audit reports
Process payments and manage your subscription
Send transactional emails (audit completion notifications, billing receipts)
Send service updates and product announcements (you may opt out at any time)
Respond to support requests and inquiries
Monitor and analyze usage patterns to improve the Service
Detect, prevent, and address technical issues or fraudulent activity
Comply with legal obligations

3. How We Share Your Information

We do not sell your personal information. We may share your information with:

Service providers: Third-party vendors who assist in operating our platform (cloud hosting, payment processing, email delivery, analytics). These providers are contractually obligated to protect your data.
AI and data providers: Queries are sent to AI platforms (OpenAI, Anthropic, Perplexity) and data APIs to generate audit results. Only the business information you submit is included in these queries — never your personal account details.
Legal requirements: We may disclose information if required by law, court order, or governmental authority.
Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. White-Label Reports and Client Data

Lumirex is a white-label platform. Audit reports you generate are branded with your agency's identity and are intended for delivery to your clients. You are responsible for ensuring you have appropriate authorization to submit client business information for auditing and for complying with applicable privacy laws in your jurisdiction when handling client data.

5. Data Retention

We retain your account data for as long as your account is active or as needed to provide the Service. Audit reports and associated data are retained for the duration of your subscription and for 90 days after account termination, after which they are permanently deleted. You may request deletion of your data at any time by contacting us at privacy@lumirex.ai.

6. Cookies

We use cookies and similar tracking technologies to maintain your session, remember your preferences, and analyze how our Service is used. You can instruct your browser to refuse cookies, but some parts of the Service may not function properly as a result. We use session cookies (deleted when you close your browser) and persistent cookies (remain on your device for a set period).

7. Security

We implement industry-standard security measures including encrypted data transmission (TLS), secure password hashing, and access controls. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your data using commercially reasonable means.

8. Your Rights

Depending on your location, you may have the right to:

Access the personal information we hold about you
Correct inaccurate or incomplete information
Request deletion of your personal information
Object to or restrict certain processing of your data
Data portability (receive your data in a structured, machine-readable format)
Withdraw consent at any time where processing is based on consent

To exercise any of these rights, contact us at privacy@lumirex.ai. We will respond within 30 days.

9. Children's Privacy

Lumirex is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

10. International Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in accordance with applicable data protection laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the Service after changes are posted constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at:

Lumirex.ai
Email: privacy@lumirex.ai
Website: lumirex.ai